What is SD?
A simple way to help people collaborate, make decisions together, and move complex work forward.
Why Strategic Doing? Because complex problems need a different kind of strategy.
Traditional strategy assumes certainty, control, and long planning cycles.
But most of today’s challenges don’t behave that way. They cross boundaries, shift quickly, and require many people to work together.
Strategic Doing was created for exactly those environments.
The Strategic Doing Credo
We believe we have a responsibility to build a prosperous, sustainable future for ourselves and future generations.
- No individual, organization, or place can build that future alone.
- Open, honest, focused, and caring collaboration among diverse participants is the path to accomplishing clear, valuable, shared outcomes.
- We believe in doing, not just in talking, and in behavior in alignment with our beliefs.
It works because it helps people:
- move from talk to action quickly
- collaborate across teams, organisations, and sectors
- focus on what is possible now, not on what’s missing
- learn by doing instead of planning endlessly
- build trust through small, shared steps
- generate momentum even when the future is unclear
When to use it
Strategic Doing helps when:
- you don’t have a clear path forward
- multiple stakeholders need to act together
- the problem keeps shifting
- traditional planning keeps stalling
- you’re operating with limited resources
- the work requires rapid learning
Strategic Doing gives groups a way to navigate complexity through simple rules and disciplined collaboration.
Because complexity demands a different approach.
Many strategic challenges today are fluid. No single organisation has control. The future is ambiguous. Stakeholders change. Information shifts. Issues are intertwined, responsibilities are blurred.
Strategic Doing embraces that reality instead of resisting it.
It helps people:
- focus on what is possible now
- collaborate across teams, organisations, and sectors
- move quickly using small, testable steps
- learn by doing instead of predicting
- build trust through action
- adapt as conditions evolve
Strategic Doing brings structure to complexity — where collaboration, experimentation, and fast learning matter most.






